I used to have a book on Urban Myths – it was a series of very short pieces relating the usual Urban Myths or Legends. They were all there, what the “friend of a friend” experienced personally. All were cautionary tales of picking up a hitch hiker late at night on a lonely road or the story of a woman killed by spiders nesting in her high beehive hairdo. More recent ones tend to reflect modern circumstances, like the story of people drugged or getting their drinks spiked, and waking up minus a kidney. But I preferred the funnier ones. There was one great one of the boyfriend collecting the girlfriend and talking her for a date in his parent’s car and… I found it by accident on You Tube, the video was unavailable to share but you can see it HERE
In this clip, with over 13m views on You Tube, they use an urban myth in a TV ad – but like most “great ads” – people often can’t remember what the ad was actually selling. How great is that? “I saw this brilliant ad … and then they describe the whole thing to you – and you ask, what was it advertising? – they don’t know. It’s getting the balance right, between entertaining the viewers and shoving a product down their throats This doesn’t happen in this clip, as it never even tells you what the ad is for.
The image advertising this post is from a series “Starbucks: – Overcharging since 1946” see full image HERE – More great images can be found on www.worth1000.com